Nongshim Shin Ramyun Noodle 120g (Pack of 20)

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Shin Ramyun was introduced in October 1986 by Nongshim. The Nongshim R&D team came up with the idea of Sogogijanguk, a cabbage and beef stew, which is one of the most popular traditional South Korean dishes. [3]

South Korean Food Manufacturer Nongshim Opens Bottled Water Plant In China With Targeted Sales Of 237.6 Million Dollars In 2017". koreaportal. 9 November 2015 . Retrieved 23 June 2016. Shin Ramyun achieved 28 billion units sold since it was first introduced. [5] Shin Ramyun is listed on the National Brand Consumption Index (NBCI) [6] as the number 1 brand in South Korea (2012~2016) for its brand awareness and brand power A bowl of red Shin Ramyun with toppings including beef, shitake mushrooms, red peppers, and scallionsOn 1 January 1991, Nongshim introduced its new corporate identity (CI): Nongshim Seed. [12] The Gumi factory was built in September 1991. Since 1994, Nongshim has used computer-integrated manufacturing for production. The current logo was published in 1991, which took a form of a seed. [5] In 2003, the business switched to a holding company system and became a subsidiary of Nongshim Holdings. a b "[제 2의 주식, 라면]세계가 먹는 바로 그 매운맛, 辛라면 변신하다". news.donga.com. 22 September 2014 . Retrieved 8 June 2016. Tom Ford (11 January 2014), 신라면 박지성편 2009, archived from the original on 8 September 2023 , retrieved 8 June 2016 Hanyoo Park is a content creator for Best of Korea. She was born in Seoul, Korea, and currently lives and works in Manhattan. She is a mom to a middle schooler and a proud maximalist who loves everything about life.

A Japanese word “うまからっ [20]” (Romanization: umakara'; Translation: Spicy yet tasty; Etymology: Portmanteau of two Japanese words “うまい (Romanization: umai; Translation: Tasty)" and “からい (Romanization: karai; Translation: Spicy)”) is used to describe the flavor of Shin Ramyun. [21] [22] As part of the marketing strategies, Nongshim uses "사나이 울리는 신라면" (romanization: Sanai Ullineun Shin Ramyun; translation: "Shin Ramyun can make a man cry" [10]). The word sanai (Hangul: 사나이) is used to describe the man while emphasizing the masculinity. [11] After Shin Ramyun was introduced, Nongshim’s market share hit 46.3% in 1987, and exceeded 50% for the first time in 1988 (53.8%). [4] With the market share of over 20% just by itself, Shin Ramyun is a leading brand of the instant noodles in Korea. MoneyToday (16 February 2016). "농심 신라면, 누적매출 10兆 돌파…30년간 280억개 팔렸다 - 머니투데이 뉴스". www.mt.co.kr . Retrieved 8 June 2016.What’s in a name? Shin is derived from the Chinese character 辛 which means spicy. The name of the founder of Nongshim’s last name is Shin as well. Timeline On 18 September 1965, Nongshim was established under the name Lotte Food Industrial Company in Seoul, South Korea by Shin Choon-ho, brother of Lotte Corporation founder Shin Kyuk-ho. [9] When Nongshim introduced its first ramyun, Lotte Ramyun, in 1965, there were 7 other companies in the market. [4] [10] Shin Ramyun was introduced in October 1986 by Nongshim. The Nongshim R&D team was inspired by Sogogijanguk, a spicy cabbage and beef stew, which is one of the most popular traditional South Korean dishes. [3] Nongshim Co., Ltd. ( Korean: 농심; Hanja: 農心; RR: Nongsim; lit.Farmer's Mind) is a South Korean multinational food and beverage company headquartered in Seoul, South Korea. Nongshim was founded in 1965 under the name Lotte Food Industrial Company. The name was changed to Nongshim in 1978. [4] In China, Nongshim uses a slogan: 사나이라면 매운맛을 먹을 줄 알아야지 (Traditional Chinese: 吃不了辣味非好漢; Translation: (He who cannot handle spice is not a true man). [15] This slogan is from a famous phrase in China “不到長城非好漢 (He who has never been to the Great Wall is not a true man)” by Mao Zedong. [15]

During the 1980s, Nongshim invested highly on machinery, equipment, and systems. The Anseong factory was built in 1981 to specialize in powder soup, used to flavor the ramyun. Nongshim's headquarters is located in Seoul, South Korea. Nongshim products are now exported to over 100 countries around the world. [18] As of 2016, Nongshim has 11 manufacturing plants around the world: Korea (Anyang, Ansung, Asan, Gumi, Busan, Noksan), United States (Rancho Cucamonga, CA), China (Shanghai, Qingdao, Shenyang, Yanbian). [19] [20] There are 7 sales distribution offices in 6 countries outside of South Korea: the United States, Canada, Australia, Japan, China and Vietnam. After Shin Ramyun was introduced, Nongshim's market share hit 46.3% in 1987, and exceeded 50% for the first time in 1988 (53.8%). [4] With the market share of over 20% just by itself, Shin Ramyun is a leading brand of the instant noodles in Korea.

Herald, The Korea (27 April 2015). "Nongshim launches 'Jjawang' noodles". www.koreaherald.com . Retrieved 23 June 2016.